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Successful organizations are continually looking for
ways and areas to improve in order to gain a competitive advantage. Two
critical questions that are often asked by senior management are: how do
we know that resources are being properly allocated, and how can we
better utilize our limited resources? These questions moved us to
examine the whole issue of what are the critical elements which
contribute to organizational success. As a result of this examination,
we discovered that when an organization’s systems and departments are
aligned, the greater their success. We know that the interrelationships
of processes and departments within an organization are an important
element in determining overall success. If the marketing and R&D
departments are both strong, but they are not working together, the
result will be the identification of products or services that no one
wants. By the same token if an organization’s structure does not support
its strategy, the organization is out of alignment and the strategy will
probably not be achieved. Organizations that learn to identify new
relationships between what they do and the results they seek can further
increase the gap between themselves and their competitors. This is
important in today’s business environment. Constant radical change,
uncertainty, new rules and regulations, increased customer demands, and
“alphabet soup programs” proliferate our daily business environment. How
to manage it and how to thrive under these conditions depends a great
deal upon how well your organization is aligned. |
What Is D.I.AL.O.G?
(Download
a FREE D.I.AL.O.G. Brochure here!)
D.I.AL.O.G. (Data Indicating ALignment of Organizational
Goals) is an organizational assessment tool that provides
information as to how well critical elements are working together to
achieve business and strategic goals. It also identifies which of these
critical elements are working against you. Our approach is unique in
that we measure the interrelationships of the essential elements which
become predictors of future strength. We are not concerned with
measuring communication for communications sake, but rather how
effectively an organization is communicating to its employees. As such,
our approach is outcome focused, rather than simply measuring
non-relevant activities. |
How To Get Started:
First, senior management must determine there is a need for data in
order to better understand their organization. Second, they must be
committed to using this data to better allocate their resources to
improve results. After this determination is made an approach can be
developed to gather the specific data needed from the organization and
proceed with analysis to break down the data in a manner that best fits
the needs of senior staff.
Key Areas of Interest:
There are seven critical areas that are measured. After years of
research and validation these seven areas have been found to be those
with the greatest impact upon the development of organizational
effectiveness. They are also the seven areas that have been identified
by NIST and make up the Criteria for Performance Excellence as used in
the Baldrige National Quality Program.
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Gathering The Data:
Two methods are utilized in gathering organizational data: personal
interviews and a questionnaire survey. Personal interviews are conducted
by trained facilitators to gain an understanding of the intensity of
feelings within the organization. The survey is used to gather the depth
of understanding, and the views of the employees, and to determine
directional trends.
Key Activities:
•Personal Interviews
•Administration of D.I.AL.O.G Instrument
•Scoring of Responses
•Presentation of Results
•Discussion of Positive and Negative Influences
•Provide “Gap” Analysis and Directional Recommendations |